Partnership groups and activities

 

Building or join a partnership

Consider the following people, agencies, organization and services to join or build a EITC promotional partnership with.

  • Elected officials at the state, county, or local level, such as the governor, chair, president, members of Congress, senators, state representatives, county commissioners, mayor, city council members, assembly persons, and others
  • Charitable organizations
  • Philanthropic organizations
  • Agencies assisting low to moderate income individuals and families
  • Organizations and schools assisting persons with disabilities and members of the military
  • Financial institutions
  • School boards
  • Churches and faith-based organizations
  • Major employers
  • County extension services
  • Food banks and shelters
  • Employment assistance centers
  • Low Income Tax Clinics
  • Volunteer Income Tax Assistance/Tax Counseling for the Elderly sponsors

Activities to promote EITC throughout the year

  • Contact television news directors or consumer reporters and pitch the EITC story
  • Contact editors at daily and weekly newspapers and pitch the EITC story
  • Contact programming directors at radio, broadcast TV and cable stations to ask for time on community programs
  • Contact talk radio stations and offer to appear on call-in shows
  • Identify EITC champions (EITC recipients, financial institutions, school officials, clergy members, college coaches, pro athletes, other well-known personalities, etc.) to serve as spokespersons to tell the EITC story
  • Provide EITC public service messages to TV stations
  • Produce public service announcements in partnership with EITC champions, EITC partners and supporting radio, TV and cable stations
  • Solicit sponsors for EITC newspaper ads
  • Ask local media to include an EITC message on their websites
  • Ask shopping malls and other merchants to promote EITC on signs
  • Ask schools, Head Start programs, and childcare facilities to alert parents to EITC
  • Ask employers to alert employees about EITC through paychecks, bulletin boards, etc.
  • Ask county extension services and other partners to include EITC in their newsletters
  • Ask libraries to promote EITC through signs and children's reading programs
  • Ask food banks, shelters, crisis centers, etc., to share EITC information with their clients
  • Ask fast food restaurants to include a message on their tray liners
  • Place posters in supermarkets and money transfer offices
  • Financial seminars
  • Community service fairs
  • Events for expectant mothers
  • Faith-based fairs and happenings
  • Food drives and distributions
  • KIDS COUNT conferences
  • Marting Luther King Jr. Day, Presidents Day, Mardi Gras, St. Patrick's Day and other parades and celebrations

Our partners promotional activities

  • Share stories (sanitized to protect privacy) about customers who used their EITC to create assets
  • Promote the EITC as part of initiatives to support low to moderate income individuals, such as low-income asset building (Individual Development Accounts), and programs to reach unbanked taxpayers and those using non-banking financial companies (NBFC)
  • Electronically provide Publication 962, Life's a little easier with EITC PDF, to customers
  • Offer free financial literacy classes
  • Sponsor or participate in virtual or face-to-face financial fitness fairs
  • Feature EITC information on school’s financial aid website
  • Promote EITC to working students with children through virtual and actual bulletin boards, flyers, student newspapers, etc.
  • Electronically distribute EITC flyers such as IRS Publication 962, Life's a little easier with EITC PDF, to schools in low- to moderate-income areas
  • Promote EITC information at public events such as KIDS COUNT® conferences
  • Promote EITC as part of initiatives to support low- to moderate-income students, such as Upward Bound and Educational Opportunity Centers programs
  • Offer incentives to students volunteering at free income tax assistance sites
  • Offer incentives to accounting students making community presentations about EITC and other tax benefits for low-income taxpayers
  • Offer incentives to advertising and marketing students creating outreach and awareness campaigns for local EITC coalitions
  • Include EITC messages with public assistance checks or tribal payments
  • Include EITC messages with Forms 1099 issued for tax refunds, unemployment compensation, miscellaneous income, etc.
  • Include EITC messages in state, county and municipal employees' Forms W-2
  • Coordinate EITC communication activities among state, regional, county, municipal and tribal agencies
  • Collaborate with other partners to promote state and municipal earned income tax credits, where applicable, in conjunction with the federal credit
  • Place EITC information on public transportation vehicles and at bus stops
  • Encourage public utilities to include EITC messages in the bills for peak usage months
  • Engage incumbent politicians’ first spouses in communication activities
  • Coordinate with local EITC coalitions
  • Work with children's advocacy groups and legal services agencies to promote EITC to their clients
  • Make EITC a part of asset building workshops
  • Host educational events for human resources personnel
  • Partner with philanthropic organizations such as Habitat for Humanity, the Annie E. Casey Foundation, etc.
  • Coordinate informational fairs and other educational events to spread the word
  • Create and place EITC doorknob hangers on homes in low-income neighborhoods
  • Post information in lunchrooms and other employee gathering places
  • Include information on employee websites and in newsletters
  • Enable managers as communicators to carry the EITC message

Related

EITC social media messages, images and videos

EITC facts to share

Publications to promote

Resources for education credits

Partner toolkit

EITC central